Lab-grown diamonds & sapphires · made to order
Engagement rings, cut to the millimeter.
Twelve settings we make by hand, in platinum and gold, or one you design yourself in 3D with real diamond optics. Every ring is priced up front.
2.00 ct oval · 18k yellow gold
Start with the stone
Shop by shape
The bridal edit
Engagement rings
Lab-grown diamonds, F–G color, VS1 or better, excellent cut. Hover a ring to see it from above.
The design studio
Build the ring she'll actually want.
Pick a shape and carat, a head, a halo, a band and a metal. The stone is rendered with real refraction and fire, and the price moves with every choice.
- 10 center shapes, 0.5 to 6 carats
- Halo, hidden halo, three-stone and toi et moi
- Add your design to the bag or bring it to a viewing
Color, chosen
The sapphire collection
Royal blue, cornflower, teal and padparadscha, set alone or beside white diamonds.
Certified stones
Every center stone over 0.5 ct comes with its IGI report, laser-inscribed on the girdle.
Free resizing
One resize within the first year, in our workshop, back to you in a week.
Insured delivery
Signature on delivery, fully insured door to door, in a ring box you will keep.
Lifetime care
Prong checks, cleaning and polishing for as long as you wear it.
From the people who wear them
Kind words
Sample reviews: a live site pulls these from Google or your review app.
I built three versions in the designer, booked a viewing, and they had all three on a tray when I walked in.
The on-screen sizer said 4¾. She is a 4¾. I still don't know how.
The price on the site was the price at the counter. No surprises, no haggling.
The showroom
Come and try them on
Private viewings run an hour. Tell us which rings you liked and they'll be waiting on a tray, in your size.
- Tuesday – Friday
- 11:00 – 19:00
- Saturday
- 10:00 – 18:00
- Sunday, Monday
- By appointment for video calls
- Showroom
- Address is sent with your booking (this is a demo store)
/ All rings
All rings
Every ring is shown in the metal you pick, at that metal's price.
/ /
Metal
Ring size (US)
Choose a size, or use the sizer to find it.
The stone
Delivery & returns
Made to order in 3–4 weeks. Insured delivery with signature. Returns within 30 days of delivery, unworn and with the IGI report. Engraved rings can be returned; we polish the engraving out.
Care
Bring it in twice a year for a prong check and a steam clean, free for life. At home, warm water, a drop of washing-up liquid and a soft toothbrush.
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The design studio
Design your ring
Drag to turn it, scroll to zoom. When you like it, add it to your bag or bring it to a viewing.
/ Book a viewing
Book a private viewing
An hour with a jeweler, in the showroom or on video. Tell us what you liked and we'll have it ready in your size.
What the jeweler sees
Owner dashboard
Every booking, order and inquiry made on the site, in one place. Try it: book a viewing or check out, then come back here.
MLP Consulting · websites for independent jewelers
This store is the pitch.
Halden isn't a real shop. It's a working example of the site we build for jewelers: a catalog that looks like your counter, a 3D ring designer, booking, sizing and checkout, with an owner view of everything that comes in.
Everything here works
What your customers get to do
Design a ring in 3D
Shape, carat, head, halo, band and metal, with real diamond refraction and a live price. Their design goes to the bag or to a booking with a picture attached.
Book a viewing
Real days and times from your hours, with taken slots blocked. You get the booking with what they were looking at and their budget.
Find their size
An on-screen sizer calibrated with a bank card, plus a millimeter chart. Fewer wrong-size orders and resizing trips.
See every metal
Each ring photographed in platinum, yellow and rose gold. The photo and the price change together.
Save and come back
Hearts on every ring, a saved filter in the shop, and a bag that remembers engraving and size.
Check out
Bag, engraving, financing line and a checkout that hands off to Stripe or Shopify on your live site.
We checked the competition
We measured real jewelers' websites
Show as a table, and how we measured
Pricing
Three ways to start
Fixed prices. You own the site and the domain.
How it goes
From first call to launch
A 30-minute call
Your shop, your best sellers, what customers ask about most. You leave with a fixed quote.
Your catalog
Send your settings and prices. We photograph or render each one in every metal you sell.
The build
Two to four weeks. You get a private link to click through as it comes together.
Launch
Your domain, your Stripe or Shopify account, and a walkthrough of the owner dashboard.
Questions
Do I need Shopify?
No. We can run checkout through Stripe on its own, or plug the site into a Shopify store you already have so inventory and orders stay where they are.
Can you use my own photos?
Yes, and for pieces you already have, real photos are best. Renders are for settings you make to order, metals you haven't shot, and the 3D designer.
What does the ring designer need from me?
The heads, bands and accents you offer, your metal prices and your stone price rules. We model your settings to scale so what customers build is what you can make.
Who owns the site?
You do: the domain, the code and the content. The care plan is optional and you can leave it any month.
Where do bookings and orders go?
To the owner dashboard and your email. Orders also land in Stripe or Shopify, and bookings can sync to your Google Calendar.
Get in touch
Want this for your shop?
Tell us a little about the shop. You'll get a reply within one working day with a time for the call.
Or email directly: